Month: November 2017

The Superdry Story: what can – and did – go wrong

For most people, Superdry is synonymous with the Great British entrepreneurial success story. What began at a Cheltenham market store in the early eighties, has become a FTSE 250 apparel superbrand, generating annual turnover of over £590m. For the company’s former CFO, however, the tale is bitter sweet. Chas Howes oversaw the company’s most aggressive… Read more »

How to get what you want: top tips from a former Scotland Yard hostage negotiator

Richard Mullender has spent years operating in hostage situations  ranging from domestic violence to international terrorism. For him, negotiation is a science that can be applied as readily in the business world as with the Taliban. Here were some of his top tips for our FDs. Never negotiate unless you have to Never negotiate with… Read more »

Look outside Europe for exports – but where is the government support?

The finance directors of businesses in the North West must “hedge their bets” as Brexit strengthens its grip, Richard Halstead, membership engagement director for the North at manufacturing association the EEF, told delegates listening to our Health of a Nation panel which explored what Brexit really means for businesses in the North West. “Look to… Read more »